Spotify
Announcing and amplifying Spotify's original podcast slate across formats and languages. Three productions reached the Top 12 in the Spotify India charts.
Content Studio
Podcast
Social
Executed while leading the content studio at Supari Studios.
THE BRIEF
Spotify India was building its original content offering and needed a partner who could make every launch feel like an event. Across podcasts, platform features, and brand campaigns at scale.
WHAT WE DID
We began with the launch of Spotify's original podcast slate, creating title sequences, promotional content, and social extensions for productions. From there the relationship grew. We produced Spotify Singles and mini music videos featuring breakout artists. For the Blend Valentine's Day campaign we created social content designed to be shareable; posts and stories that made Blend feel like the natural companion for the occasion. For the Spotify x FC Barcelona collaboration, we worked on content built around Indian influencers and artists travelling to Camp Nou to explore the club's history and stadium, producing exclusive behind-the-scenes content.
THE OUTCOME
Three podcast productions reached the Top 12 in the Spotify India charts. The Blend and FC Barcelona campaigns generated over 10 million cumulative views across social.
Top 12
8
3


